Skip to main content
Industry Expertise

Consumer Products

Technology has reshaped the way consumers engage with brands. Not that long ago, marketing was much simpler, using proven models of TV and big-box retail. Nowadays, it's much more complicated with new competitors entering the arena. With a whole new set of rules, different channels, content and partnerships marketing in the consumer products space has become more complicated. Now, more than 60% of consumers shopping online, and 85% of millennial's will buy based on reviews from random people more than a traditional advertisement.

Technology has redefined and transformed the tools of the trade. Global spending on digital grows at an exponential rate and 3 times more than that of total ad spending. By 2025, more than half of spending on creative concepts and media planning is said to shift to content generation and technology. We are able to provide you with the tools you need in order to grow your business in the right direction.

So, what is the right path moving forward? With our help, you will reinvent your brand growth by switching your traditional marketing budget to digital marketing. As times change, you will need a supporting strategy on data and technology, reorganization of your internal operating model, and a strong presence online. Schedule your free consultation today to see how we can help grow your business.

Insights

Private equity associate evaluating financial models consumer products - svg xml charset utf 8  3Csvg 20xmlns 3D http 3A 2F 2Fwww - Consumer Products
Articles

Private Equity Midyear Report 2024: Navigating Challenges and Seizing Opportunities

Bear Atlantic Group's consultants provide insights on the 2024 private equity landscape. Learn about strategies to navigate market challenges and seize investment opportunities in a volatile economic environment.
Business partners matching two puzzle pieces in a conceptual image of a merger consumer products - svg xml charset utf 8  3Csvg 20xmlns 3D http 3A 2F 2Fwww - Consumer Products
Articles

The Future of M&A in 2024: Trends and Predictions

The M&A landscape in 2024 is shaped by economic uncertainties and evolving market conditions. High interest rates and cautious deal-making characterize the current environment. In this article, Ryan Hill, Director of Venture Capital and Advisory Services at Bear Atlantic Group, explores key trends and offers predictions for the future of…
High Five consumer products - svg xml charset utf 8  3Csvg 20xmlns 3D http 3A 2F 2Fwww - Consumer Products
Articles

National High Five Day

Everyone wants a high five or a pat on the back. Recognizing employees for their efforts boosts their confidence and self-esteem, reinforces positive behaviors, rewards their effort and accomplishment and builds their motivation and enthusiasm.
Black Businessman, Tensile Structure consumer products - svg xml charset utf 8  3Csvg 20xmlns 3D http 3A 2F 2Fwww - Consumer Products
Articles
The Ultimate Guide to Corporate Structuring: 5 Key Steps to Success
selective focus of businessman typing on laptop while struggling to meet deadlines consumer products - svg xml charset utf 8  3Csvg 20xmlns 3D http 3A 2F 2Fwww - Consumer Products
Articles
Get Ready for the Next Recession: A Guide for Companies
Focused female in glasses counts expenses on calculator, managing project budget, sitting at desk consumer products - svg xml charset utf 8  3Csvg 20xmlns 3D http 3A 2F 2Fwww - Consumer Products
Articles
The Art of Asset Management: Maximizing ROI and Minimizing Risk
Aerial view of commercial and residential buildings consumer products - svg xml charset utf 8  3Csvg 20xmlns 3D http 3A 2F 2Fwww - Consumer Products
Articles
The Future of Commercial Real Estate Lead Generation: Trends, Technologies, and Strategies for Success
Modern construction site works in center of Doha. Fast urban development concept consumer products - svg xml charset utf 8  3Csvg 20xmlns 3D http 3A 2F 2Fwww - Consumer Products
Articles
Modern Urban Land Development Improves Climate Resiliency
They base their business on efficiency consumer products - svg xml charset utf 8  3Csvg 20xmlns 3D http 3A 2F 2Fwww - Consumer Products
Articles
Embracing Zero-Based Cost Management in 2024: A Strategic Approach